Why We Sometimes Fail To Act When We Should

Why We Sometimes Fail To Act When We Should (The ‘Bystander’ Effect and the ‘Diffusion of Responsibility’ Theory).

Kevin Carter took a famous photo and sadly committed suicide many years later (the photo can been seen in this video). So why do people fail to help, even when someone is in a serious condition.

Well, this is known as the ‘Bystander Effect.